What is Digital Marketing?
When we talk about digital marketing, we’re essentially talking about promoting your business online using a variety of channels. And these channels include search, social, video, email, and display. You see, today’s customer lives across these channels and online marketing is about finding ways to be present and stay present at the right moments to capture the customer.
Marketing has always been about connecting with your audience in the right place and at the right time.
Today, that means you need to meet them where they are already spending time: on the Internet.
Marketing budgets aren’t limitless.
Wouldn’t it be great if you knew exactly where to spend your marketing budget for the best return on investment?
How do we do it?
People-based marketing, data informed decisions and innovative funnel design.
To get more from your ‘tribe’ you must first understand them, who they are and the importance of their lifetime value.
Some case studies…
150% increase in sales in 1st year for a UK waste management broker
14,285% return on ad spend on a single campaign for a Spanish pet product supplier
125% increase in private hire enquiries for a Local bar and nightclub
Organic results are only possible as a long term strategy.
Paid ad results are instant!
We are experts with Google Ads, Facebook Ads and Bing Ads, where we can identify and optimise the best channels and campaigns to focus your budget for a maximum return on your investment.
Unlike the Million Pound Drop, we don’t use opinion or guesswork when bidding with your budget. We use data-driven insights to get the best return possible when managing your ad campaigns.
What is PPC?
Often lumped in with Search Engine Optimisation or SEO, PPC is exactly what it sounds like. While SEO deals with free organic search, the name for whenever anyone types a keyword or phrase into their favourite search engine, PPC, as its name implies, lets you purchase specific keywords and phrases from a search engine on a pay-per-click basis.
Acquire subscribers via Facebook Messenger
You can now subscribe your ‘tribe’ to a Facebook Messenger chatbot just like an email list – but with an 80% open rate on message campaigns sent to them.
With messenger marketing you can send broadcasts to your subscribers.
Messenger codes can be utilised on promo print, such as flyers or posters to capture and engage subscribers in Messenger.
Time is money unless it’s automated so how can Messenger marketing help you?
- Handle queries quicker
- Frequently asked questions
- Data capture and lead generation
- Provide automated support
- Engage customers
- Improve customer retention
- Subscribers and broadcasting
Steven is our Digital Marketing expert and he is a ManyChat Agency Partner with the worlds no.1 messenger marketing platform.
If you’d like to discuss further how we can help with your Digital Marketing Send us a message